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You are here: Home / Blog / Archives for Content Marketing

Social Sharing & Copyright: What Brands Can & Can’t Use on Social Media

May 5, 2020 Leave a Comment Ana Gotter

Social sharing pop quiz time: If you Google search the word "donut," find a great image, can you then download it, upload it to your site, and use it for your own commercial site? And another ...
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Fashion Marketing: Top 5 Strategies To Increase Conversions

April 30, 2020 3 Comments Brad Smith

If you’re here now, it’s because you’ve spotted an opportunity for growing your business and you're looking for an effective fashion marketing strategy. The fashion business is booming, the ...
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6 Tips for Marketers to Improve Crisis Communication With Their Customers

April 14, 2020 1 Comment Ana Gotter

Strong crisis communication across social media marketing is essential right now. No matter what continent you're on or the type of work you do, your world has almost certainly been turned upside ...
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The 7 Media & Entertainment Marketing Secrets You Need to Know

April 9, 2020 2 Comments Ana Gotter

Digital marketing has now taken the lead in media and entertainment marketing. YouTube alone reaches more users daily than any existing cable networks, giving you an enormous captive audience who ...
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Top 5 Marketing Strategies for Retail Businesses

April 6, 2020 1 Comment Brad Smith

In 2020, the US Retail Industry is expected to spend over $30 billion (16% more than what was spent in 2019) on digital marketing. In other words, retail isn’t dead; the situation has just ...
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The 2020 Guide to Nonprofit Marketing

April 2, 2020 1 Comment Animalz

Nonprofit marketing is a rewarding job. You’re working to support a good cause and make the world a better place. But nonprofit marketing can be tricky because it’s a bit niche. There’s plenty of ...
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Twitter Hashtags You Should Use for Every Day of the Week in 2020

December 11, 2019 1 Comment Animalz

Back in 2007, when Chis Messina first proposed using the # symbol as a way to organize discussions on Twitter, no one could have imagined how powerful and popular Twitter Hashtags would be. Today, ...
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Google Search and YouTube: How to Combine Both in Your Next AdWords Campaign

June 4, 2018 4 Comments Brad Smith

Google is the top search engine in the world when it comes to researching products and services. Any given customer researches 7-13+ times before becoming a lead or buying a product, making Google the ...
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The Ultimate Copywriting Tool: The Wheel of Copy

May 2, 2018 4 Comments Guest Post

Copywriting is an essential skill for anyone with an online presence these days. Ironically for some, writing one clear sentence that gets their message “just right” can be as difficult as writing ...
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5 Ways To Incorporate Emotional Marketing Into Your Instagram Ads

April 26, 2018 1 Comment Animalz

Emotional marketing is hard to get right. Anyone can post an image or a video that evokes distress, excitement, anger, or love — but it doesn't always mean viewers will act. Done well, emotional ...
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