content marketing Archives - AdEspresso https://adespresso.com Facebook Advertising Optimization Tool Fri, 21 Oct 2022 17:42:58 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://adespresso.com/wp-content/uploads/2015/06/cropped-apple-touch-icon-32x32.png content marketing Archives - AdEspresso https://adespresso.com 32 32 17 Call To Action Examples (+ How to Write the Perfect Social CTA) https://adespresso.com/blog/call-to-action-examples/ https://adespresso.com/blog/call-to-action-examples/#comments Fri, 21 Oct 2022 17:00:48 +0000 https://adespresso.com/?p=52487/ cover image

A call to action can make or break the success of your social media campaign. If you use the right words, your CTA will inspire your audience to take action — click on your ad, download your ebook, ...
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LinkedIn Insight Tag the Ultimate Guide for Marketers https://adespresso.com/blog/linkedin-insight-tag/ https://adespresso.com/blog/linkedin-insight-tag/#comments Mon, 05 Oct 2020 19:19:05 +0000 https://adespresso.com/?p=71720

While LinkedIn is often an overlooked platform for advertising, it offers some of the best targeting options in the industry. You can create an audience based on someone’s employer, job title, ...
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24 Free or Inexpensive Digital Marketing Tools to Drive Success in 2020 https://adespresso.com/blog/marketing-tools/ https://adespresso.com/blog/marketing-tools/#comments Wed, 10 Jun 2020 16:25:58 +0000 https://adespresso.com/?p=55607

Hundreds of marketing tools exist to help your business from every possible angle: they help with researching your market niche, creating high-quality content, reviewing campaign analytics, and much ...
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Healthcare Marketing: 9 Pro Tips to Attract More Patients Quickly https://adespresso.com/blog/healthcare-marketing-9-pro-tips-to-attract-more-patients-quickly/ https://adespresso.com/blog/healthcare-marketing-9-pro-tips-to-attract-more-patients-quickly/#comments Wed, 06 May 2020 19:11:50 +0000 https://adespresso.com/?p=69063

Hospitals, dentists, doctor's offices, and even insurance companies have their hands full at any given point in time. A lot goes into running any kind of healthcare practice or organization, and you ...
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6 Tips for Marketers to Improve Crisis Communication With Their Customers https://adespresso.com/blog/marketing-crisis-communication/ https://adespresso.com/blog/marketing-crisis-communication/#comments Tue, 14 Apr 2020 18:24:45 +0000 https://adespresso.com/?p=69402

Strong crisis communication across social media marketing is essential right now. No matter what continent you're on or the type of work you do, your world has almost certainly been turned upside ...
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The 7 Media & Entertainment Marketing Secrets You Need to Know https://adespresso.com/blog/media-entertainment-marketing/ https://adespresso.com/blog/media-entertainment-marketing/#comments Thu, 09 Apr 2020 10:07:28 +0000 https://adespresso.com/?p=69316

Digital marketing has now taken the lead in media and entertainment marketing. YouTube alone reaches more users daily than any existing cable networks, giving you an enormous captive audience who ...
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Top 5 Marketing Strategies for Retail Businesses https://adespresso.com/blog/top-marketing-strategies-for-retail/ https://adespresso.com/blog/top-marketing-strategies-for-retail/#comments Mon, 06 Apr 2020 17:54:58 +0000 https://adespresso.com/?p=69099

In 2020, the US Retail Industry is expected to spend over $30 billion (16% more than what was spent in 2019) on digital marketing. In other words, retail isn’t dead; the situation has just ...
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4 Evergreen Marketing Strategies for High Converting Facebook Ads https://adespresso.com/blog/evergreen-marketing-strategies/ https://adespresso.com/blog/evergreen-marketing-strategies/#respond Tue, 24 Mar 2020 19:06:49 +0000 https://adespresso.com/?p=69152

Marketing is tough. Not only do you have to create engaging ads that draw your customers in, but you also have to do it time and time again. Don't you wish that you could create content that ...
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A Beginner’s Guide to Facebook Dynamic Product Ads For eCommerce https://adespresso.com/blog/facebook-dynamic-product-ads/ https://adespresso.com/blog/facebook-dynamic-product-ads/#comments Mon, 15 Jul 2019 14:38:46 +0000 https://adespresso.com/?p=34500

In a world overrun by advertising, consumers are becoming immune. Or actively taking steps to replace ads altogether. That’s why the average banner ad click-through rate is 0.1%. You don’t beat ...
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5 Top Facebook Ad Campaigns To Boost Your Results in 2019 https://adespresso.com/blog/best-facebook-ad-campaigns/ https://adespresso.com/blog/best-facebook-ad-campaigns/#comments Mon, 14 Jan 2019 15:34:13 +0000 https://adespresso.com/?p=53392/

Are you ready to knock it out of the park and create your best Facebook ad campaign ever this year? 2019 just started and this is the perfect time to look back at what worked last year in the realm ...
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