The 2020 shopping season was the biggest ever for digital spending with $1.1 trillion (£717 billion) in total global sales – 45% of which was completed by the end of Cyber Week.

Trends this year point towards the staying power of new customer demands and behaviors, which will influence the way you should prepare for a successful holiday season.

During this webinar hosted by Alex Ioch from Google, you’ll learn how to:

✅ Use trends and tools to inform your 2021 holiday strategy
✅ Achieve your goals this holiday season with Search and Smart Shopping Ads
✅ Acquire customers with Discovery Ads, Video Action, and Local campaigns (for physical store owners)